Health content, done right.

The right tools. The right time. For ALL.

What We Do

We use empathy, equity, and entertainment to drive action, retention, and behavior change.

Content Strategy

We listen, learn, and start at the end, asking: "What are you trying to achieve?" Then, using our broad expertise in instructional design, health equity, behavioral science, and media production, we help you craft a content strategy that's rightsized, scalable, and aligned with your content goals, technology, and audience.

Content Creation

We're different — REALLY! Our team brings video, audio, and interactive health content initiatives to life across traditional and emerging media. We create immersive e-learning courses and content to help people navigate chronic conditions, understand their health care, and live healthier lives. We simplify the complicated, work with legal and compliance teams, pivot to the market, and collaborate with clients into the unknown. 

Content Consulting

Sometimes, you need an outside perspective to bring clarity to your plans. We're happy to help you flesh out ideas, brainstorm solutions, and guide you through content challenges toward solutions that meet your goals.

Tools of Our Trade

  • We collaborate with you to plan and build a content strategy that works across your channels and within your tech stack. From large-scale multimedia health education initiatives to SMS and social media campaigns, we start with outcomes and work backward to help you craft solutions that drive toward outcomes, meet your technical requirements, and are resilient to the inevitable changes that lie ahead.

    Specialties

    • Content automation recommendations and planning

    • Content plan creation and execution

    • Content solution brainstorming

    • Instructional design and strategy

    • Omni-channel media compliance

    • SEO optimization

    • Tool recommendations, optimization, and training

  • We've helped research, write, and produce hundreds of hours of health and well-being video content for the biggest brands in healthcare. From animations explaining how the body works to educational videos featuring leading scientists, we're experts at bringing ideas from the page to the screen.

    Specialties

    • Documentary and lifestyle films

    • Exercise and fitness

    • Explainer animations

    • Full-service production, from concept to launch

    • Social media videos

    • Teleprompter videos

  • From mental health to heart disease, we’ve researched, wrote, recorded, and edited a range of podcasts — on location and remotely. Podcasts are a great tool for quickly and consistently creating content that connects with your audience, and we’re experts at creating podcasts at scale for all major platforms, including YouTube.

    Specialties

    • Host and guest coaching

    • On-location and internet recording

    • Researching, writing, and production

    • Series creation

    • Video podcasting

  • SMS messages allow you to connect with your audience where they’re at — on their phones. We’ve built SMS solutions that drive toward healthy actions and give people tools and resources to connect with healthcare providers. Whether it’s a single message with a self-assessment or a multi-month program for someone navigating a chronic condition, we can help you define your outcomes, create a plan to connect with your audience, write your messages, and guide you through launch.

    Specialties

    • Best-practices consulting

    • Short and long-term solution design

    • Tool recommendation and integration

    • Writing

  • We write with restraint, using simple, active, cliché-free sentences that are easy to read, listen to, and comprehend. We write mindfully, sharpening each draft with a conversational tone, compassion, and empathy.

    Specialities

    • Animation video scripts and treatments

    • Articles

    • Blog posts

    • Email

    • Interactive activities (e.g., games, quizzes, self-assessments)

    • SMS messages

    • Teleprompter video scripts

    • All of them at the same time

Topic Expertise

• Anxiety and depression 

• Mindfulness and yoga 

• Resiliency 

• Spirituality

• Chronic condition management 

• Hypertension and heart disease 

• Smoking and vaping cessation 

• Type 2 diabetes

• HEDIS measures 

• Medicare enrollment and
navigation

• Social determinants of health

• STARS measures 

• Diet and nutrition 

• Exercise and fitness 

• Pregnancy and parenting

• Substance use disorders

Contact Us

Together, we can drive outcomes, build engagement, and transform healthcare communications.
Contact us now to get started.

hello@novel-media.com